Business plans and financial improvement plans for small business owners

Enjoy your business again, and make the numbers work.

I help small business owners rediscover why they started, plan the next five years, and see where the money is going.

Laurette Stang
Who I work with

Owners of established small businesses who feel stuck.

Many of my clients run healthcare practices, though I work with owners in other fields too. Their businesses are past the startup stage, usually with $1 million or more in revenue and at least eight employees.

They usually come to me for one of three reasons:

Burnout

The business that once gave you energy now takes it.

Disconnection from the business model

The way the business runs no longer fits what you set out to build.

Stuck and unable to grow

Growth has stalled and the next step is not clear.

How we work together

We start with you, then the plan, then the books.

Most owners come to me about money. I’ve found the trouble usually starts earlier. It is very hard to succeed at something you’ve come to hate, so that is where we begin.

1

Reconnect with why you started

We look at what drew you to this business and where the joy went.

2

Check your mission

We ask whether you and the business are still living your mission statement.

3

Build the plan

We set goals for one year, three years, and five years, and what it takes to reach each.

4

Open the books

We find what you really make before taxes and the hidden costs draining the company.

Two plans you will use.

Business Plan

Where the company is headed and what has to happen to get there: goals, who is responsible for what, and the measures that tell you whether it’s working.

Financial Improvement Plan

A simple dashboard that shows whether the business is making money, followed by the specific changes that will improve it.

Laurette Stang
I'm Laurette

I coach people, not businesses.

I spent my career in finance, securing funding and turning around struggling companies, and served as an officer of a publicly traded company. After leaving corporate life I joined my husband in our family business, which we grew and sold in 2021.

Now I sit down with owners like you and work through the numbers and the plan together.

More about me

What my clients say

“

Lauri Stang has been my business coach for more than 10 years. In the past 10 years Lauri has made such a positive impact on how I manage my Acupuncture and Integrative Medicine clinic. In the past few years my business has gone through some trials and tribulations, and Lauri has helped me navigate through those situations to help me make very tough decisions in the restructuring of my business. I’m not sure where I would’ve been without her guidance through this difficult transition.

In addition, she has taught me how to analyze and understand the operations and finances of my business in order to optimize revenue and profitability of my clinic. Lauri has challenged me to set higher goals than I would have ever thought I could achieve. Under her guidance, I have been able to attain these business goals while still maintaining a balanced work and home life. I will forever be grateful to Lauri for all of her support and mentorship over the years.

Dr. Tina Yang, DACM, L.Ac., FABORM

Co-Founder & CEO, Doctor of Acupuncture & Chinese Medicine
Licensed Acupuncturist & Fellow of American Board of Oriental Reproductive Medicine

“My coaching with Lauri has been life-changing. … I have benefitted immensely from her candor, intellect and spiritual perspective.”

Candice C.

“Working with Lauri has been my greatest catalyst to achieving both financial and personal fulfillment. … I highly recommend her without hesitation!”

Sharon H.
Questions

What owners ask before we start.

How long do we work together?

At least six months. Most clients work with me for about two years.

How do we meet?

Mostly on Zoom.

Do you work with owners outside San Diego?

Yes. I work with owners around the world.

What happens after I contact you?

We set up a Zoom call and talk about whether we are a fit.

What does it cost?

We talk about cost on that first call.

Let's see if we are a fit.

Send me a message and tell me where the business is today and where you want it to be.

San Diego, California
Working with owners worldwide by Zoom

Credentials

Level 2 Master Certified Professional Coach
ICF Member